MaterialsXchange (MX), an electronic marketplace for buying and selling raw materials, named Ashley Boeckholt as the company’s chief revenue officer. Boeckholt joined the Chicago-based company in February and will be responsible for driving lumber and forest products companies into the digital world.
“Ash is a natural leader, a true visionary, and a man of integrity. His vast knowledge of the forest product markets is unparalleled,” Mike Wisnefski, CEO of MaterialsXchange, said in a news release. “The role of chief revenue officer is a perfect fit for Ashley’s skill set of creativity, ingenuity, logic, and tenacity.”
Before joining MaterialsXchange, Boeckholt served as a director at Koch Paper and Pulp. The newly appointed chief revenue officer also has previously served as the Midwest sales manager at Sherwood Lumber and as the vice president of sales at Bloch Lumber Company.
“I’m excited to bring my skills to MaterialsXchange, a company that is fostering the evolution of commerce in commodity raw materials,” Boeckholt added. “MaterialsXchange is exactly the kind of great innovation that fundamentally changes markets. This platform is built with proven financial market technology, and the ambitious team behind it has the right experience to make it a success.”
MX’s goal is to bring both the ease of an ecommerce solution and the sophistication of the modern capital markets to the lumber industry. The digital marketplace, the creation of Connamara Systems, launched in September 2019 and went live in October. The first listings on the marketplace were wood products, specialty oriented strand board, European spruce lumber, and southern pine lumber.
