LBM Advantage hired Joe Burlison as vice president of southwest operations. Burlison has a 30-year history in the LBM industry, having served in several key trader and sales roles, including a period as south-central regional manager at a cooperative. LBM Advantage also noted Burlisons extensive knowledge of lumber, OSB trading, and commodity futures.
“The addition of Joe Burlison to our highly knowledgeable member sales staff will mean dedicated support of our southwest and western members and a keen focus on the addition of new members in the West,” LBM Advantage CEO and president Steve Sallah said.
LBM Advantage said Burlison will be instrumental in setting up an LBM Advantage branch office in Houston, Texas, which is expected to propel the cooperative’s strategic plan for continued westward expansion. Burlison and Dan Homer, director of member sales, will spearhead the recruiting and hiring of a southwest member sales team.
“I am very much looking forward to joining the team and helping lead expansion in the southwest. We will assemble a team of lumber traders and regional sales representatives to complement the current capabilities and build on the current success of LBM Advantage,” Burlison said.
LBM Advantage is a member-owned cooperative for the LBM industry. The organization has more than 500 independent members and operates four locations in New Windsor, N.Y., Grand Rapids, Mich., Smithfield, N.C., and Monroe, La.
