Arcitell announced an exclusive distribution agreement for its flagship product, Qora Cladding, with ABC Supply Company’s catalog division, based in Beloit, Wis. ABC Supply is a wholesale distributor of roofing supplies, siding, windows, and other select exterior and interior building products, tools, and related products.
“The ABC Supply Company – catalog division is pleased to bring Qora Cladding to ABC Supply customers and our branches,” said Steve Sayles, business development manager of ABC Supply – catalog division. “We were looking for a traditional stone alternative that would offer our customers the opportunity to give their homeowners the look they want at a fraction of the cost, in terms of product and installation speed. In addition, Qora Cladding gives our stores a unique selling proposition of a quality stone aesthetic which offers all the benefits and durability of the real thing, and that is panelized for improved coverage and installed quickly with general carpentry tools.”
As part of the agreement, ABC Supply’s catalog division will become a prominent distributor of Qora Cladding, supplying the brand to more than 600 ABC Supply locations nationwide. ABC Supply will carry the full line of Qora Cladding products and accessories, including five color patterns of Ashlar Stone and the three colors of Qora Cut LedgeStone TightStack.
Qora Cladding is an easy-to-install panelized cladding product that resembles the look of stone without compromising performance or aesthetic appeal, according to Arcitell.
“The partnership with ABC Supply – Catalog Division is a key strategic relationship for us,” Brian Martin, director of sales and marketing for Arcitell, said. “The collaboration with their team brings the Qora Cladding brand to a level of nationwide distribution access, making these stone panels immediately available for the quickly arriving building and construction season.”
Arcitell was formed in 2017 as a joint venture between Belcap, a subsidiary of Belden Holding & Acquisition, and Acell Industries to commercialize a new technology for cladding materials in North America.
