North American Specialty Laminations (NASL), a provider of differentiated specialty lamination, fabrication, and finishing solutions to the building products OEM industry, announced that Eric Spence will be joining the company’s leadership team as its executive vice president of sales and marketing. NASL serves customers in the window, door, flooring, specialty millwork, cabinetry, and case-goods markets and is backed by building industry-focused private equity firm Building Industry Partners (BIP).
In the newly created role, Spence will lead new business and channel growth at NASL, according to the company. He also will be seeking potential acquisition for the new company, building on its recent expansion. NASL has made three acquisitions over the past 18 months, increasing its footprint, capacity, and workforce. The company operates at four locations in Osseo, Wis., Middleton, Wis., Sparks, Nev., and Roanoke, Va.
“We are pleased to have Eric join our executive team, as his industry experience and expertise in our core markets and channels will advance significant organic and acquisitive growth opportunities for NASL,” Doug Rende, CEO of NASL, said in a news release.
Spence joins NASL after serving as the president and CEO of RAM Industries, a Texas-based manufacturer and distributor of luxury windows and doors, for the past three years. During his tenure with RAM Industries, Spence helped transform the company’s core business from distribution to manufacturing, increasing revenue, and enhancing profitability. Spence has also previously served as the senior vice president of sales and marketing for PlyGem Industries and as the senior vice president of sales for JELD-WEN.
Spence will be based in Texas and will manage NASL’s sales and marketing teams nationwide.
“NASL’s business model and to-date success, as well as alignment with Building Industry Partners’ people-focused investment and business principles, guided my decision to be part of this exciting career opportunity,” Spence said.
NSAL is a building products lamination, finishing, and specialty manufacturing company serving the window, door, cabinet, furniture, and architectural millwork industries.
Founded in 2008, BIP has helped launch US LBM, Kodiak Building Partners, United Cabinet Holdings, Rugby Architectural Building Products, Homewood Holdings, and U.S. Fence Solutions/Binford Supply.
