ProSales 100 Companies Inch Up Slowly vs. Big Boxes

Market share marginally higher

1 MIN READ
Chart showing annual sales of ProSales 100, Lowe's and Home Depot from 2012 to 2015

ProSales 100 companies’ sharp revenue gains since 2012 have enabled them to claw back a few percentage points of market share in their competition with The Home Depot and Lowe’s, the latest PS100 report suggests.

The $41.7 billion in sales that ProSales 100 companies racked up last year accounts for 22.0% of the total sales accumulated by PS100 firms and the two major retail-oriented building supply chains. The PS100’s share was 19.2% in 2012.

The collective ProSales 100’s revenues have grown 40.4% since 2012, double the growth of The Home Depot at 18.3% and Lowe’s at 17.0%. Combined, spending at the three groups is up 22.1%, to $189.3 billion in 2015 from $155 billion in 2012.

The average ProSales 100 company gets nearly 90% of its sales from professional builders, remodelers, and non-retail sources. The Home Depot says it gets 30% of its revenues from pros, including painters and maintenance workers as well as builders and remodelers. Lowe’s hasn’t been as specific, but it also says pros contribute a significant minority of total sales.

About the Author

Craig Webb

Craig Webb is president of Webb Analytics, a consulting company for construction supply dealers, distributors, vendors, and investors. Contact him at cwebb@webb-analytics.com or 202.374.2068.

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