Sunbelt Forest Products, a distributor of pressure treated lumber and wooden fencing, updated its image with a new company logo and website. Sunbelt Forest Products is an affiliate of UFP Retail Solutions, itself a subsidiary of UFP Industries.
Sunbelt Forest Products acquired Spartanburg Forest Products in 2021 to become the leading supplier of pressure treated lumber and wood fencing to Lowe’s and independent lumber yards in the East. The company operates 12 locations with a service area stretching from Florida to Maine.
The company also diversified its product offerings, carrying the Deckorators brand of decking and accessories, fence, lawn, and garden products from Outdoor Essentials, and the UFP Edge line of siding, pattern, and trim.
“With our new products, we are prepared to provide optimized personal service to our customers of all sizes,” Sunbelt Forest Products president Ken DelleDonne said in a prepared statement. “Our goal is that every truckload from Sunbelt Forest Products will deliver a wide variety of building materials designed to meet each customer’s needs.”
The redesigned website will highlight the augmented product selection and contain a blog and a variety of collaborative and knowledge-based service programs designed to promote growth for customers.
“The new logo and website signal to the industry that Sunbelt Forest Products is bigger, better, and ready to serve our customers in more ways than ever,” said DelleDonne. “Sunbelt is proud to offer independent dealers the perfect partnership for success. With our extensive selection of building material products, fast and efficient service, and long-standing history of exceptional customer experience – this opportunity assures mutual growth in profitability.”
