John Spencer

  • Business

    Pursuing the New Deal

    Representatives from 27 custom builders were among more than 400 people who gathered inside Raleigh, N.C.'s Convention Center a few months ago. They were looking for something that meeting organizers said they weren't getting enough of: information about new products.

    11 MIN READ
    SALES OPENERS: Mark Woody, senior contractor sales leader at Spencer Home Center in Lexington, Va., examines a line of door hardware that Spencer began selling with great success a few years back. Like many other dealers, Woody believes he can gain a competitive edge by alerting customers to new products and demonstrating how to install them.

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