Customer Segments

Consumer Moods Swing Down, As Covid Stresses Livelihoods And Threatens Lives

A leader's job is to recognize how isolation can both help and harm an organization. Discover how to open distance where you need to, and close it when you can.

Lessons Learned: Here Are Five Critical Take-Aways From The 2020 BUILDER Concept Home

The Gap Trap: Who’s Your Customer? She May Not Be Where You’re Looking

Zen For All: Come Inside This One-Of-A-Kind Blend of Japanese Style And Vegas Magic

IBS 2020: To Build Your Brand You Must Understand Your Customer

BUILDER To Builder: The Last-Minute Check-List For A Super-Productive 2020 IBS

Wayfinding Millennial New-Home Demand In the 2020s, Like So Much Else, Is An Algorithm

Time Back: Why Sekisui House Embraces ‘Slow and Smart’ In A Blisteringly Fast-Paced World

Do it Best Meets Industry Challenges with ‘Smarter Marketing’

Deep Local Scale: It’s What Our ‘Local Leaders’ Is All About